Maybe it’s just me, but I’m watching more and more video on YouTube these days.

How much video are you watching? If the answer is very little, then let’s sort that out today. ?

The quality of work that is being produced by YouTubers, Vloggers and other amateurs is astounding. They are inspiring kids and adults across the globe to start producing their own video.

YouTube is quickly becoming my No.1 platform for content consumption. And as a result, I’ve been hugely inspired to create more of my own videos on a regular basis.

Many business people that we speak to are very curious about how to use video as part of their content marketing efforts.

I’d like to encourage you to pop over to these 5 channels and study how they are doing it. Stick with it, dig in and spend the time thinking about how video could feature as a major part of your content marketing strategy.

[I can’t not mention Facebook – video is BLOWING UP on there too – but YouTube is still ahead of the game]

5 YouTube channels to subscribe to right now

I have listed below the main channels I’m watching at the moment. I’ve got a huge admiration for the amount of work that goes into producing this content – some of these content marketers are creating highly produced videos on a DAILY BASIS!

Unbelievable.

Click ‘subscribe’ on the channel so you can keep up to date with their most recent content.

Note: You can subscribe to my channel here

1. Casey Neistat

Casey currently has one of the fastest growing channels on YouTube, and there are a few big reasons for that.

• He publishes daily – EVERYDAY!
• It’s high quality, well structured content
• He’s smart, interesting and motivational
• His lifestyle is aspirational

…and he’s a very likeable person.

Click here to get to know Casey.

2. Savvy Sexy Social by Amy Schmittauer

Marketing isn’t something we do. It’s something we are. It doesn’t matter if you’re a big company, a small blog, or just a human being. Savvy Sexy Social is a marketing lifestyle blog for brands who want to learn how to show off their amazing personality online.

Click here to watch Amy’s awesome videos!

Amy is our opening Keynote Speaker at TCMA 2016 – Find out more here

3. AskGaryVee by Gary Vaynerchuk

Well…you either love him or you hate him…and I love him.

I’ve been a fan of Gary’s for a long time and when I need a serious kick in the butt I reach out to Gary’s YouTube channel.

There’s some amazing content there and I highly recommend subscribing and checking out his #askgaryvee show.

Click here to watch #AskGaryVee

4. Marie TV by Marie Forleo

I absolutely love Marie’s channel. She’s down to earth and provides us with some amazing advice for business and life in general.

Her videos are very well produced and highly regarded in the world of content marketing.

She’s also interviewed some of my favourite thought leaders including Gary Vaynerchuk and Tony Robbins!

Click here to watch Marie in action.

5. Jay Today by Jay Baer

3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer.

Join Jay daily for insights on trends, quick tips, observations and inspiration.

Click here to check out Jay’s YouTube channel.

PS – Jay is one of my favourite people in marketing

PPS – Jay is not producing any additional Jay Today shows, but they are still worth checking out and I’m sure there will be more video from him in the future

Your turn

So there you have it, my top four channels at the moment.

My recommendation: Take a serious look at whats taking place on YouTube and with video in general. Create some ideas about what you could do to use video to communicate with and build your audience.

1. What are your favourite YouTube channels?
2. Will you consider video as a part of your content marketing strategy?

Jump into the comments section and let me know what’s on your mind.

…and before you head off, please do click here to subscribe to my YouTube channel.

DFTBA!

Chris.

PS Click here to meet Amy Schmittauer in Edinburgh

PPS Click here to subscribe to my YouTube channel