The start of our development period…

Monday 6th May 2019 marks the start of a 3 week development period here at CMA.

Towards the end of 2018 we started planning out what 2019 would look like. As part of that planning process we marked out 2 periods in the year that would be ideal for us to focus on big internal development projects. May and September.

What this means is that we’ve reduced all daily/weekly tasks to an absolute minimum, there’s no calls, meetings or anything else scheduled that could take us away from focusing on the business.

Over the course of running CMA I have recognised the importance of planning, and I also know how quickly a year can pass.

We need to have times in the year to really focus on developing our business, and we recommend you do the same. It’s so easy to let each day, week and month run you, and we want to take that control back.

We agreed that we needed to mark out a few periods in the year where we can give 80% of our focus to the business.

We’ve got a lot of work planned in and we’re going to keep you up to date with what we’re doing right here on the Daily Log.

Monday 6th May

  • Nic and Chris have spent time planning out what the next few weeks look like – adding tasks and projects into our dedicated Basecamp project for the next 3 weeks
  • Nic and Chris recorded, edited and published a new ‘behind the scenes’ video for CMA Membership. This has then been added to landing pages and an email sequence for prospective members. (You can watch the video here)
  • Chris recorded a new promo video for our membership 90 Day Content Marketing Challenge (Watch the video here)
  • Nic prepared all the documentation, the application process and launched the next 90 Day Content Marketing Challenge. This has involved publishing the video on multiple platforms including our membership portal and announcing the challenge in our Facebook group and in our private Slack community. (Find out more about the content challenge here)

About Chris Marr

Chris is the leading voice of the growing Content Marketing movement in the UK. His pioneering work has helped countless organisations grow through content marketing. His drive comes from a desire to help people break free from the world of interruption marketing.