📚🐛 CMA Book Club
Today, we had our first official CMA Book Club call with the Squad. We’ve been studying Mark Schaefer’s Marketing Rebellion.
We introduced the Book Club to CMA because we felt we could do better with our reading, go deeper with it and hold each other accountable to our actions from our learnings. As business owners there as so many recommended books that we felt we weren’t doing enough with and practice is important for helping us move forward.
A great session with the squad covering video, sharing more stories, getting involved in communities and being more open minded to AI.
A big shout out to Tracey, part of the CMA Squad, who took the plunge, fought her fears and got that video out there on Instagram. #Proud 💙💙
Here’s a couple of descriptions from the squad on Mark’s book if you are interested in digging in.
“It’s a brilliant book about the right way to do marketing!”
“Think you’ve got marketing your business sussed? You need to know you don’t because the consumers are in charge 100%.”
It’s a thumbs up from me 👍