This week I asked Marcus Sheridan a question that I have been asked a few times, which goes something like this: “Why would I come and see Marcus Sheridan speak if I have already watched all of his videos, read all his blogs and listened to all his podcasts?” I have also been asked “why should […]
We are very excited to announce that we have just signed an agreement for Marcus Sheridan to come over to Scotland as our keynote speaker at The Content Marketing Academy 2015. This is a very exciting moment for marketing in Scotland and Marcus’ first trip to Scotland, which he is also VERY excited about. Marcus and I […]
I’m very excited about meeting Marcus and I know that many others are too. As an insight, here are the 3 main reasons we invited Marcus to be our Keynote Speaker for TCMA 2015.
For The Content Marketing Academy 2014 I would have loved to invite my favourite thought leaders to come along and speak to the delegates, but for a few different reasons this just wasn’t going to be possible for the first content marketing conference in Scotland. So I reached out to a few people to ask them […]
After reading Inbound and Content Marketing, an ebook by Marcus Sheridan, on and off since starting my internship with Learning Everyday in June, I have finally finished it. While it can be a bit repetitive at times, Marcus has collated two years of blogs into an easy to read and extremely useful content marketing resource. […]
Are you a business owner and wondering what all the fuss is around content marketing? If so, it’s likely that you have some burning questions about content marketing, for example: What is content marketing? Why not just use traditional marketing? What is the biggest secret in content marketing? Why does content build relationships? Why is content […]