On Friday 5th September I made the long journey (from the west coast of Scotland) up to Fife to attend The Content Marketing Academy 2014. Having been working to promote TCMA for a couple of months I was really excited for the event to finally happen. I was also excited to not only be an organiser but also a delegate and expand my own knowledge of content marketing. Here is my experience of The Content Marketing Academy 2014 and why you should attend TCMA 2015.
Why attend industry conferences, seminars and events?
Ever thought about attending an industry conference, seminar or event but unsure whether it is worth it? Ever asked yourself “Why attend industry conferences, seminars and events?”
No matter what industry your business is in, there will be weekly, monthly and annual conferences and events where like-minded people congregate to discuss a whole host of topics related to your industry.
In this article I have highlighted the three main reasons why you should attend industry conferences, seminars and events, along with the benefits of attending.
Gary Vaynerchuk and Inbound UK 2014
It’s been 6 or 7 months since I last attended a national marketing conference in the UK, and coincidentally it was Gary Vaynerchuk’s JJJRH book launch in London (Gary and I pictured above).
For the past 12 months I vowed to myself to not attend any conferences for a year because I felt like I just needed to really focus on building Learning Everyday (confession: I ended up going to 1 or 2). However, I really didn’t get distracted by big conferences and I also didn’t feel bad for missing them.
The last thing I want to do is turn into a ‘seminar junkie’, but I realised a year ago that I had enough information to run my business…it was time for execution!