Find that sometimes you are lacking motivation and inspiration to keep producing great content? We know how difficult it can be to maintain a consistent level of quality content so we thought we would put together an infographic of some quotes from our favourite content marketers. Take a look at some of these inspirational […]
Read moreJohn Lee Dumas was one of two people that helped us out and he kicked off the afternoon session of TCMA 2014 with this video.
Read moreFor The Content Marketing Academy 2014 I would have loved to invite my favourite thought leaders to come along and speak to the delegates, but for a few different reasons this just wasn’t going to be possible for the first content marketing conference in Scotland. So I reached out to a few people to ask them […]
Read moreAfter reading Inbound and Content Marketing, an ebook by Marcus Sheridan, on and off since starting my internship with Learning Everyday in June, I have finally finished it. While it can be a bit repetitive at times, Marcus has collated two years of blogs into an easy to read and extremely useful content marketing resource. […]
Read moreAre you serious about integrating content marketing into your organisation? Do you want to learn from the best content marketing experts on the planet? Normally we would write a Top 10 list but here at The Content Marketing Academy we always like to go that one step further. In this article we have listed the top […]
Read moreAcknowledging that content marking is a current and effective marketing technique is one thing, but when you’re embarking on a whole new philosophy it can be easy to get a bit lost in the mountains of information you come across when trying to research. Before attempting to develop your own content marketing strategy, you should […]
Read moreOne of the main objectives of a content marketing strategy is to establish yourself and your business as a thought leader in your industry. Those who have achieved ‘thought leadership’ status in the content marketing world have successfully used twitter as part of their strategy to secure their status as a content marketing thought leader. In this […]
Read moreAs you’ll probably know by now, here at The Content Marketing Academy we have taken on the job of curating the best content on the web and showcasing it to you, our audience. There are lots of great resources out there to help business owners with content marketing and we are here to fast-track you to […]
Read moreAre you a business owner and wondering what all the fuss is around content marketing? If so, it’s likely that you have some burning questions about content marketing, for example: What is content marketing? Why not just use traditional marketing? What is the biggest secret in content marketing? Why does content build relationships? Why is content […]
Read moreWho would have known that a “Pool Guy” from Virginia, USA, could reach such incredible heights as a motivational and inspirational speaker at marketing and business conferences around the world. Marcus Sheridan began River Pools and Spas in 2001, growing a business with just 15 people, through inbound marketing and a very successful blog, to […]
Read moreThey say marketing is a mix of science and creativity and Chris Lake, Director of content at Econsultancy.com, has perfectly combined the two in a colourful Periodic Table of Content Marketing. Ranging from strategy to sharing, this infographic takes the science of chemistry and the creativity of marketing to produce a simple and accessible insight […]
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